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The Future of Work

Scale with digital DNA

13.11.2023 | 16 - 21 o'clock| Google Berlin

Join Google experts and industry leaders in Berlin for a discussion on the latest opportunities in collaboration and GenAI. Learn how to improve collaboration in your organization, build a sustainable and secure infrastructure, and establish a bring your own device (BYOD) approach.

This event will focus on concrete implementation examples, new developments, and innovative solutions. You will have the unique opportunity to think outside the box, network with other companies facing similar challenges, and get a clear idea of how your company can meet the challenges of collaboration now and in the future.

Register today and learn how to make the most of the latest opportunities in collaboration and GenAI!

Alexander und Bianca beim Arbeiten an einem Chromebook

Quick Info

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13. November 2023
16:00 till 21:00 o’clock

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Google Berlin
Tucholskystraße 2
10117 Berlin

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Workplace Specialists

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Insights around the modern workplace. Direct exchange with experts and other companies.


16:00 Uhr
Check in & Welcome

We will officially welcome you and all other participants and introduce ourselves, the Google experts and the further course of events.

16:30 Uhr
Modern Work:
Navigating the Future of Productivity

In today’s rapidly evolving landscape, the concept of work has undergone a profound transformation. The presentation on Modern Work delves into the innovative strategies, technologies, and mindsets that are reshaping the way we approach productivity and collaboration.

17:00 Uhr
Future Workplace:
Innovations Shaping Tomorrow’s Work Environment

Step into the realm of the Future Workplace through our presentation, where we delve into the exciting innovations redefining the way we work and interact. Experience a glimpse of tomorrow’s office landscape, where cutting-edge technologies seamlessly blend with human potential. Discover the evolution of remote work, AI-driven automation, and collaborative tools that transcend physical boundaries.

17:30 Uhr
Short break and networking

Take a short breath and connect with the other participants and experts on site.

18:00 Uhr
GenAI with Google:
How generative AI is changing the way you work

Learn about Google’s leading GenAI technologies and get excited about the possibilities GenAI holds for you and your business. Learn how this disruptive technology will have a lasting impact on our lives and our society.

18:30 Uhr
Networking, Food & Demo

We let the event end in a relaxed way and discuss together over delicious drinks and food about the topics and questions that are on your mind. You will also have the opportunity to try out Chromebooks, Google Workspace and the brand new GenAI features at our demo station.

21:00 Uhr



Does it cost anything to attend?

No! The event is free for you.

However, we cannot automatically guarantee your participation due to limited capacity.

Can I participate remotely?

For a better and easier exchange, the event will take place exclusively on-site at the Google Office. 

Is the event also worthwhile for me if our company currently uses Microsoft or Amazon tools?

We say yes! On the one hand, it costs you nothing except a little time to think outside the box and at least evaluate for yourself whether Google solutions are a better fit for your company. On the other hand, Google tools can also complement Microsoft or AWS environments wonderfully.

Code of Conduct

We want our participants to have a harassment-free event experience, regardless of gender, sexual orientation, disability, appearance, body type, ethnicity, or religious affiliation (or lack thereof). We do not tolerate harassment of participants* of any kind. Sexualized language and depictions are unwelcome at our events. This includes the venue, lectures, workshops and fetes, as well as Twitter and other media. Participants who violate these rules will be subject to sanctions by the event staff, including expulsion from the event, even without the right to a refund of any entrance fee that may be due.

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How to get there

Arrival by car

Parking spaces are available in the Friedrichstadt Palast multi-storey parking lot. Parking garage address for the navigation system:
Friedrichstraße 134-136, 10117 Berlin

Arrival by public transport

From Berlin’s main train station, take the S3, S5 or S7 and get off at Berlin Friedrichstraße. From there it is only a short walk.

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